Publish Your Blogger Blog On A Custom Domain

The flexibility that Blogger.com provides as a blogging platform is the key to its success in internet with over more than 60% bloggers using it to publish their blog. Although wordpress.com blogs possess SEO advantages over blogger.com, the features that blogger provides for free have always kept me away from wordpress.com. Blogger enbles you to brand your blogspot with a custom domain while wordpress.com charges some amount to provide this feature. Read more about the comparison here. 

2 Options for Custom Domain:

• Root level domain: eg.: abc.com
• Sub-domain: eg.: xyz.abc.com

Advantages of Custom Domain Over Blogspot subdomain:

• For the same content and position in search results for website with blogspot.com and .com, people prefer later one.
• People tend to respect sites with custom domain (both root level and subdomain) more than those with blogspot.com.
• Many of the settings like preferred domain setting and change of address setting in Google Webmaster Tools is applicable for root level domain only and is not applicable for blogspot subdomains.
• Although the trade of blogger blogs is against the policy of Blogger.com, there is a trend of buying and selling blogger blogs. So, its better to have custom domain for such purposes.
• You can use your own branded email address. eg.: user@abc.com
• I use a lot of subdomains that maps to the blogger.com to produce branches of my main website. This helps me in saving my bandwidth. I've been using blogger as a gallery blog for my main website which contains huge pictures that would otherwise drain the bandwidth of my hosting.

Despite all these things, the success of your blog depends on the quality of its content as content remains the king.

Whats the best time to redirect your blogspot blog to a custom domain?

• This should be done as early as possible before you start gaining good visibility in search results and getting lots of backlinks and subscribers for you blog.

How to publish a blogger blog on a custom domain?

Before you begin the process you need a domain or a subdomain under your control. Lets take an example of xyz.abc.com which is a subdomain in abc.com.

Blogger.com Settings:

• Sign in to blogger dashboard
• Navigate to "Settings" Menu
• Navigate to "Publishing" Sub menu under the "Settings"
• Click on "Switch to Advanced Settings" link at the right side of the page
• Enter your domain name in the box that appears

Settings with your Domain:

Sign in to any interface through which you can change your domain settings and create subdomains, etc. It may be cPanel or anything similar.

Then for Adding the record:
Name: Subdomain or rootlevel domain
TTL: 3600
Type: CNAME
CNAME: ghs.google.com

It may take from few hours to a day for the domain to be pointed to your blogger blog.


You can use a co.cc domain which is available free of cost and can be renewed freely for personal use. The settings you make is the same as shown above.